ABOUT RE-SIGN IN 1 MINUTE
1-Minute Intro to .Re-sign
Nice to meet you. Here's a clear introduction to what kind of company we are.
IN A WORD ── In short
.Re-sign is the company that finds the “good qualities” sleeping inside your company, gets them across to your customers, and helps them take root inside your organization too.
Based in Fukuyama, Hiroshima, we support small and mid-sized companies. Rather than bringing in something new from outside, our work is to make the most of what your company already has, but hasn't gotten across well.
In business terms ──
Branding & marketing × Organizational development × AI implementation — all handled by a single hand.
Our goal ──
We don't stop at making a “stylish logo” or a “cool website” and calling it done. When value gets across correctly, sales grow on the outside and productivity rises on the inside ── and we make our goal raising corporate value all the way beyond that. → More on this idea
TROUBLES ── For companies with concerns like these
Does any of this sound familiar?
Concerns like these tend to fall into two big groups ── toward your customers, and toward your employees.
OUTER
To your customers ── Your value isn't reaching the outside
“You have a great product, but it won't sell without a discount”
Your quality isn't inferior, yet you're chosen only because you're “cheap,” and no profit is left.
“You're putting the word out, but nothing comes back”
Even with effort on your website and social media, it doesn't lead to inquiries or being chosen by name.
“You can't quite explain your own strengths”
Because you've been doing it so long, it's become “normal” to you — even you can't see what's good about it.
INNER
To your employees ── Your value isn't reaching the inside
“You post job openings, but no one comes — or they quit right away”
You're compared on pay and conditions alone, and “I want to work here” never takes root.
“The president's convictions never reach the front line”
Even after crafting a mission or policy, day-to-day work stays exactly the same.
“What you decide never sticks”
You bring in a new system or rule, and before you know it, things are back to how they were.
In fact, it's all the same thing happening. Your company's value isn't “getting across” ── outside or inside. That's it. If it doesn't get across outside, you won't be chosen; if it doesn't get across inside, it won't last. Your product or technical skill isn't the problem.
WHAT WE DO ── Just three things
Find it. Deliver it. Root it.
※ You can scroll the diagram sideways
We handle all three together, as one company, rather than farming them out separately. Split them up, and the message drifts out of sync — diluting the very good qualities you set out to convey.
READ MORE ── For those who want to know more
From here, go as deep as you like.
For those who want to know more about how .Re-sign thinks, we've prepared some detailed pages.
What is value?
The full picture of what .Re-sign means by “value.” A bit deeper.
The two pillars of management
Why this work is an “investment,” not an “expense.” For business owners.
Why .Re-sign
Why choose .Re-sign. Seven questions to help you tell us apart.
Our services
What the three services include, and how to get started.
Founder's story
The journey of our founder, Yuki Kamata.
Glossary
What the terms on this site mean.
HOW TO START ── How to begin
It all starts with a free 30-minute conversation.
No cost involved
The first 30 minutes are free.
Online works fine
No need to visit us in person.
No hard sell
We won't pressure you to sign on the spot.
No need to decide on the spot
Take it home and think it over at your own pace.